B2B Marketing news

B2B Updates and News

  • The Future of Work Could Be At Home
    by Blair Decembrele on October 7, 2019 at 8:15 pm

    Working from home has been on the radar of professionals for years. It used to be reserved for the occasional furniture delivery or an in-a-pinch necessity; but now, as technology has improved and professionals seek more flexibility, major organizations are incorporating remote work policies across the board. In fact, with almost half of U.S. professionals working from home on occasion, it’s so common these days that there’s actually a national holiday week celebrating remote work — and it… .

  • Connect, Follow or Message: How to Build the Best Professional Relationships on LinkedIn
    by Liz Li on October 4, 2019 at 7:30 pm

    Building a thoughtful LinkedIn network is a great way to open doors for getting and giving career advice. But, growing your network isn’t just about the quantity of connections you have. In fact, we recommend multiple ways to have enriching conversations and meaningful interactions with people on LinkedIn.  Know when to connect Everyone talks about LinkedIn connections and the benefits they provide as you grow your professional career. And that is the truth! But, who exactly should you connect… .

  • Closing the Network Gap
    by Meg Garlinghouse on September 26, 2019 at 1:00 pm

    At LinkedIn, we believe that two people with equal talent should have equal access to opportunity. But unfortunately, that’s not always the case.  We’ve all heard that “who you know” matters, and research proves that’s true. More than 70% of professionals get hired at companies where they already have a connection. And on LinkedIn, applicants who are referred to a job by a current employee are nine times more likely to get hired.  In other words, networks matter a lot. But, like opportunity,… .

  • A New Holiday to Celebrate: Fall Hiring Season
    by Catherine Fisher on September 23, 2019 at 1:00 pm

    Fall is here and while you might associate the new season with football, foliage and pumpkin-spiced everything, it’s also hiring season and the best time of year to look for a new job. In fact, there are more available job postings on LinkedIn in October than any other month. What’s more, 89% of hiring managers tell us it takes less than four weeks to fill a role, so if you start your search now, you could be in a new gig by Halloween.  With more than 20 million jobs available on LinkedIn and… .

  • Announcing Skill Assessments to Help You Showcase Your Skills
    by John Jersin on September 17, 2019 at 1:00 pm

    We know it’s important to have a way to effectively show the skills you spend time cultivating. In fact, according to new LinkedIn research, 69% of professionals think their skills are more important than college education when job-seeking, and more than 76% wish there was a way for hiring managers to verify their skills so they could stand out amongst other candidates. That’s why we’re we’re excited to roll out LinkedIn Skill Assessments, a new way for you to validate the skills you have. When… .