Marketing data for growth in Asia If you are looking for a hub in Asia to expand then Singapore offers one of the best connectivity and infrastructure for companies to expand in the region and beyond. According to the Economic Board of Singapore, 46%of Asia Regional HQs are based in Singapore across multiple industries. There […]
Generating Quality b2b sales leads in Asia One of the main challenges in most mid to large-sized companies operating in Asia is the disparate geography followed by its languages and cultures. Although English remains the main course for B2B communication however quality discussion is a hit-and-miss in many instances. Generating online leads through marketing campaigns […]
Growing sales through Lead Generation Services Acquiring new leads in Asia can be resource intensive taxing your sales and marketing staffs with lower productive tasks as in cold lead generation would be. Warming up cold leads can be time consuming but still a necessary activity that successful companies engage in. While drip feeding cold leads […]
It’s now no secret that 2019 may turn volatile as businesses start to seriously plan for the next slow down around the world and particularly in Asia. Here are a few headliners to think about as marketing budget cuts progresses and pressures mount to improve on productivity and efficiencies. Spread your execution work Common sense dictates not […]
For an early start in 2019 in B2B Lead Generation, it will be wise to think about how you may have to do more with less considering slowing economic growth in many regions and countries. It is good practice to focus on what strategies will be cost effective in generating the types of leads most effective […]
Business-to-business (B2B) marketing for lead generation is an important part of any business primed for growth in current and prospective customer base. One of the best ways is to expand reach into your market is through direct marketing. Direct marketing encompasses email, telemarketing, catalogues and more. Regardless of the form you choose, there are at […]
Turn leads black hole into gold As a marketer in a B-to-B marketing environment you have run numerous events, direct mailers, seminars with leads that were deemed good and you pass them to sales. However, a few weeks down the road, that just seem to fall through and nobody knows what has happened to these […]